Marketing

ANALYZE THE MARKET AND SET A COMPETITIVE PRICE

During your private consultation, a comparative market analysis will be provided that was created specifically for your home. Together we will review the analysis to create a custom pricing strategy based on your goals and utilizing a unique and aggressive approach to evaluating homes in today’s marketplace. This approach coupled with a broad understanding of market conditions, proven marketing strategies and a drive to help you succeed ultimately leads to clients receiving the greatest return on their investment, in the least amount of time with minimal inconvenience.

PROFESSIONAL HD PHOTOGRAPHY

First impressions are everything. It is important that quality is implicated when it comes to photography.

The first thing potential buyers will see when scrolling online are the photos of your home and this is why we spare no expense. Professional photography will be taken for maximum exposure of your home providing attention to every detail.

PROFESSIONAL 4K VIDEO

Let potential buyers take a personal and close look at all the beautiful details that make your home unique. From their computer, from their phone, from anywhere.

Extraordinary 4K Video Tours are the stunning, high-quality presentation that your home needs to leave an impact on buyers.

DETAILED FLOOR PLAN MEASUREMENTS

Accurate measurements and detailed floor plans are of utmost importance when marketing your home. Offering real and clear floor plans and measurements assure you that potential buyer’s interest increases, as you are giving real information about what your home has to offer.

PROPERTY FEATURE SHEETS

When marketing your home, we believe that in addition to presenting your property online with quality photo and video content, providing a physical form of marketing in our feature sheets allows potential buyers to feel the quality in your home. We create top of the line feature sheets unique to every listing, to provide to potential buyers at all private showings and open houses.

SOPHISTICATED WEB & MOBILE PRESENCE

Every year more home buyers are searching for listings online and making their buying choices, so our online web performance is one of the most valuable business tools for successful property sales. Our visually appealing website is optimized for the absolute best mobile experience while making our listings stand out above others.

TARGETED SOCIAL MEDIA MARKETING

Our social media presence acts as a second online listing service providing our group of followers with a first hand look of coming soon, newly listed as well as behind the scenes footage. Each and every home that we bring to market gets a thoughtful social media and online marketing campaign that is specific to your home. On average, we achieve 20,000+ views in the first week.   

COMPONENTS TO A FAST SALE

PRICE

Homes attract the most attention in the first two weeks from the listing date. You need to be realistic with your price; don’t go fishing. If you price a home well, it will sell quickly. You want your home to be represented well on the market. Homes that sit for a long time don’t generate good feedback.

COMPETITION

You always need to consider what the market and the competition are doing. The market is directly tied into the price of your home. If you ask too much you will then be competing with homes that offer more land, luxury, space, etc, effectively ruining your chances to sell quickly. Too low, and people start to wonder what is wrong with the property.

PRESENTATION

Buyers are looking for homes online before contacting an agent these days. You want your home to show well 24/7 and good photos matter. Also, condition of your property is extremely important. Fixing small things (i.e. painting damaged walls, broken hinges on doors, broken screens, etc) are important because it’s all about first impressions.

MARKETING

Hiring a real estate marketing professional like Jaden is incredibly important to make sure that your home gets the proper exposure it requires to sell it quickly and for the most amount of money. Jaden’s customized marketing plan will be your property’s best friend!